Aqua-Tots Swim School has been named one of the 50 award-winning brands on Franchise Business Review's 2026 list of Most Profitable Franchises. The distinction is based on an independent survey of more than 29,000 franchise owners across 330 brands, evaluating overall satisfaction and likelihood to recommend their franchise to others.
To arrive at the rankings, Franchise Business Review surveyed franchisees on 33 benchmark questions covering training and support, day-to-day operations, the franchisor-franchisee relationship, and financial opportunity — giving a well-rounded picture of what it's really like to run one of these businesses.
Craig Wright, CEO of Aqua-Tots Swim School, credited the honor to the relationships and support built into the franchise system over time, noting that franchisee experience is the metric that matters most to the company.
Founded in 1991 and based in the Phoenix area, Aqua-Tots has grown into the largest international provider of year-round, indoor swim instruction, serving children from four months to 12 years old and delivering more than five million swim lessons annually. The brand now operates more than 185 locations across 14 countries, with another 90 in development.
The Most Profitable Franchises recognition adds to a growing list of accolades for Aqua-Tots, including spots on Franchise Business Review's Top 100 Franchises for Women, Entrepreneur's Top 10 Children's Franchises, Entrepreneur's Franchise 500®, Inc. Magazine's Top 5000, and Franchise Times' Top 200.
Prospective franchise owners interested in learning more can visit aquatotsfranchise.com, while families looking for swim lessons can find a location at aqua-tots.com.
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